Retargeting vs Remarketing

Remarketing Vs. Retargeting: Are They The Same Thing?

In the world of digital marketing, there’s often confusion about the terms remarketing and retargeting. Although these concepts are frequently used interchangeably, they aren’t exactly the same. For businesses looking to boost their marketing strategies, it’s essential to understand the distinctions. Both techniques aim to re-engage audiences who have interacted with your brand, but they […]